PANERAI ANNOUNCES LAUNCH OF INTERACTIVE CONTENT PROGRAMMING #OWNYOURTIME FOR COMMUNITY
Milan, Italy – April 8TH , 2020 – Panerai, the luxury Italian sports watch company, announced today the launch of the #OWNYOURTIME Interactive Content Platform, available to all existing community members and new individuals looking to explore more into the world of Panerai.
This multi-part online series will bring to the forefront Panerai’s iconic global ambassadors, leaders, and heroes; each one representing resilience in the face of challenges and a shared vision to make the most out of each moment in time.
#OwnYourTime’s streaming format will allow viewers to spend some real time with each ambassador as well as a rare personal Q&A moment. This new program represents Panerai’s brand ethos of bringing authentic experiences to the community and facing challenges with courage, together, with their customers and stakeholders.
The platform will start with Instagram Stories as well as Facebook and has future plans to expand content offerings to include expert panels, trainings, new releases, and even virtual community gatherings down the line – all geared toward lifting each other up, while staying apart.
With the announcement of the program, Panerai also revealed an inaugural schedule of episodes and weekly themes.
Programming is available through Panerai’s Instagram channel and free for anyone who wishes to tune in: www.instagram.com/panerai
EXPLORATION | Week of April 6th – April 12th.
Wednesday, April 8th 2020 – MIKE HORN
Time: 18.00 CET
About the Episode:
Mike Horn is a South African-born Swiss professional explorer and adventurer, globally acknowledged as the world’s greatest modern day explorer. From swimming the Amazon River solo and unsupported, to an unmotorized circumnavigation of the globe at the equator, Mike’s list of accomplishments as a solo explorer is unparalleled. A long time Panerai Ambassador, Mike is also currently sponsored by Mercedes-Benz.
Friday, April 10th 2020 – GUILLAUME NÉRY
Time: 18.00 CET
About the Episode:
Guillaume Néry on exploring Antarctica and deep dive under the ice. He will also share tips on free diving and the unexplored Deep Blue.
Sunday, April 12th 2020 – MARLON DU TOIT
Time: 18.00 CET
About the Episode:
Marlon Du Toit is a professional Safari guide and wildlife photographer who contributed to National Geographic’s magazine. For his episode, he will share never before seen images and video of his excursions and professional insider tips from his home in South Africa.
SPORTS | Week of APRIL 13th – April 19th – UPCOMING GUESTS
MAX SIRENA AND LUNA ROSSA TEAM
Max Sirena is the Team Director and Skipper for the Luna Rossa – the Italian America’s Cup Team and official Challenger of the 2021 America’s Cup.
JIMMY CHIN
Jimmy Chin is an Academy Award winning filmmaker, National Geographic photographer and mountain sports athlete known for his ability to capture extraordinary imagery and stories while climbing and skiing in extremely high-risk environments and expeditions. A longtime member of The North Face Athlete Team and new Panerai Ambassador, he has led dozens of exploratory expeditions and completed first ascents around the globe, working with the best adventure athletes in the world. Jimmy’s latest documentary Free Solo won a BAFTA and an Academy Award for best Documentary Feature in 2019.
GREGORIO PALTRINIERI
Gregorio Paltrinieri is a competitive swimmer on the Italian Olympic Team. He is the Olympic and World Long Course and Short Course Champion and three-times European Long Course Champion in the 1500 m freestyle event in 2012, 2014, and 2016. Paltrinieri is the current 1500 m freestyle (short course) world record holder. He also holds the long course European records in the 800 m and 1500 m freestyle events.
