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Get ready for WATCHES AND WONDERS 2026 / Days / Hours / Minutes / Seconds
Tue Apr 14 00:00:00 UTC 2026
02:30:00
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Beyond the watch

Honoring the past, celebrating the present, and shaping the future – one story at a time.

Explore the history and legacy forging our identity

Going “Beyond the watch" means unlocking the doors to our heritage, shedding light on the milestones that have shaped our journey and showcasing the manufacturing expertise that enabled us to create precision instruments for modern heroes—all while staying true to the origins that define our identity.

Whether it’s exploring functional aesthetics, uncovering untold chapters of our history, or understanding the meticulous research and development behind every material and complication, going beyond the watch celebrates what truly matters: innovation, an unwavering pursuit of excellence, and timeless storytelling.

Honoring the past, celebrating the present, and building the future – one chapter at a time. 

New Episode

Episode: Innovative Reliable Instrument - Carbotech™


Since Panerai began collaborating with the Royal Italian Navy, the search for robust and reliable instruments has driven material research.

Panerai Carbotech™ answers this need with a lightweight yet resistant carbon-fiber composite sourced from the aerospace field.

Made by compressing long carbon-fiber sheets with PEEK (Polyether Ether Ketone) under high temperature and pressure, its layered structure delivers strength, impact resistance, and a distinctive matte appearance.

Introduced for the first time on the Submersible Carbotech™ PAM00616 and later on the Luminor Marina Carbotech™ PAM02661, the material combines durability with reduced weight, preserving performance in demanding conditions.

The Episodes

The Brand

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The Emblem

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Innovative Reliable Instruments

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The Brand

 

Episode: Panerai History - Travel back in time 

Dating back to 1860, Panerai’s century-long story began in Florence at “Ponte delle Grazie” when Giovanni Panerai opened his watchmaker's shop.

The pivotal relationship with the Italian Royal Navy, established by the G. Panerai & Figlio, shaped the brand’s identity, as they supplied precision instruments designed to meet the Navy's exacting standards. 

This collaboration laid the foundation for decades of innovation, driven by the rigorous demands of naval operations. The results included the introduction of the first prototype, Ref. 2533, in 1935, and followed by the development of a long power reserve, to address the evolving challenges faced by commandos of that era.

World of Panerai - heritage, luminescence and performance

 

Panerai sails across heritage, luminescence and performance. Eilean, the 1936 boat restored with over 40,000 hours of work, returns to the sea as a symbol of enduring legacy.

 

From the tradition of the sea to the edge of innovation, Elux LAB-ID pushes boundaries redefining mechanical watchmaking with its Power Light Function—offering light on demand via a fully mechanical movement and protected by four patents.

 

Today, Panerai strengthens its partnership with Luna Rossa, marking seven years of shared pursuit towards the 38th America’s Cup with two bold new releases engineered for competition.

Episode: The Brand  - Luna Rossa Anniversary


The Panerai and Luna Rossa partnership that began in 2019 grew from a shared vision of performance and technical research, linked to the world of the sea. One of the latest chapters is the Submersible PAM01466, introducing Ti-Ceramitech™, a material developed over seven years that combines lightness, resistance, and a distinctive blue tone. Today, the new Luminor Chrono Flyback Luna Rossa PAM01654 perfectly meets the team's needs.

Across watches and experiences, Luna Rossa remains a ground where Panerai explores innovation shaped by real competitive conditions

The Emblem

 

Episode: Functional Design - The rise of functional design

Since its origins, Panerai has been committed to over a century of innovation and development, where instruments were developed for performance and the design was functional, in response to evolving technical needs.

To meet the needs of the Italian Royal Navy, in 1916 the Radiomir patent was registered, a radium-based substance reaching high level of luminosity. In the following decades, to increase luminosity even further, a sandwich dial construction was introduced consisting of two superimposed plates designed to contain a large quantity of self-luminous material with the upper plate being perforated with the numerals and hour markers, ensuring an unparalleled level of luminosity.

The dials contained such a significant amount of self-luminous substance that underwater commandos often had to cover them with mud or seaweed during night operations to avoid being spotted. 

Episode: Functional Design - Functional Design, Refined.


Clear numerals, the sandwich dial construction, luminosity, and a small seconds indicator ensured G.Panerai & Figlio's precision instruments functionality and reliability.


To guarantee water resistance, the winding crown was integrated into a lever device on the case. When lifted, it allowed the watch to be wound and adjusted; when closed, it pressed the crown tightly, preventing water penetration.

Since the first patent application in 1955, this innovation remains a defining feature of Panerai watches.

The OP Logo, with its dual arrows, symbolizes the brand’s dedication to creating precision instruments for underwater use and the furniture of landing aid systems for helicopters and aircraft carrier equipment. 

Episode: The Emblem - Luminor Marina Evolution

 

The Luminor Marina has continuously evolved while staying true to its functional identity.

From the 1960s the model 6152/1, with its crown protecting device, sandwich dial, and robust 47mm case, to the 1990s with the model 5218-203/A, which introduced a sleeker 44mm case and the first Luminor Marina inscription.

In 1997, further advancements refined the design through models like PAM00001 and PAM00312.

Now, the legacy continues with the new Luminor Marina PAM03312, featuring enhanced water resistance and next-generation luminescence, pushing the boundaries of contemporary watchmaking performance.

The Emblem – The Secret Unveiled: Luminor Marina Militare 

 

The Luminor Marina Militare PAM05218 pays tribute to the 5218-202/A, one of three original references presented in 1993 when Panerai transitioned into the civilian world.

 

Two destined for the public, while the 5218-202/A exclusively for the Marina Militare.

 

PAM05218 captures the rugged design of military instruments, now reimagined with a nod to the original’s unexpected dial variations.

 

The ‘non-matching’ dial and hands—caused by accidental chemical reaction between tritium and varnish—are faithfully reproduced, transforming a historical quirk into a mark of authenticity and character that has since become a sought after detail by collectors.  

Innovative Reliable Instruments

 

Episode: Innovative Reliable Instruments - Innovation and Technicity in Watchmaking 

Panerai’s watchmaking expertise merges precision with innovation, offering advanced functions tailored for modern explorers.

The GMT function allows tracking of two time zones, enhancing practicality for global travelers. The Equation of Time complication with Panerai’s signature linear indicator at 6 o’clock reflects astronomical precision by displaying the difference between solar time and mean time displayed by the watch.

Pushing boundaries further, Panerai’s patented Tourbillon features the balance wheel axis perpendicular to the tourbillon cage's axis, minimizing the impact of gravity on timekeeping accuracy for improved performance.

Episode: Innovative Reliable Instruments - Laboratorio di Idee: the Novelties

 

Innovation at Panerai’s Manufacture takes centre stage with the Jupiterium and Luminor GMT Power Reserve Ceramica PAM01574.

 

 

The Jupiterium, a planetarium clock, reflects Galileo’s discoveries, featuring 1,650 components, a 40 Days power reserve, and luminous constellations.

 

Alongside it, the PAM01574 features black ceramic material, offering exceptional solidity in a 44mm lightweight case.

 

With a blue sun-brushed dial and power reserve indicator at 5 o’clock, it merges sportiness with refined Italian style, reinforcing Panerai’s commitment to advanced materials and high-performance design.

Episode: Innovative Reliable Instruments - Innovation & Expertise


At the heart of Panerai is the Manufacture in Neuchâtel, where innovation, testing, and design converge. The Laboratorio di Idee drives technical evolution, where new patents are developed yearly, and rigorous testing ensures uncompromising performance.


This spirit extends to the new Luminor Marina Metal bracelet, created with robustness and design in mind, and the new Luminor Marina Titanio, with its Grade 5 titanium case, brings strength and lightness together — built for resistance, comfort, and everyday versatility.  


Book your visit to the Panerai Manufacture

Episode: Innovative reliable instruments – Luminor Perpetual Calendar GMT Platinumtech PAM01575

The Luminor Perpetual Calendar GMT Platinumtech expresses Panerai’s approach to high watchmaking—where complexity meets clarity.

Created from Panerai Platinumtech™, a proprietary alloy with 95% pure platinum and 40% more hardness than standard platinum, the 44mm case features a blue sapphire crystal dial revealing day and date disks beneath.

Super-LumiNova™ SLN X2 ensures enhanced legibility, while the P.4100 calibre, with its off-centred gold micro-rotor and three-day power reserve, drives the perpetual calendar.

Adjustments of day, date, month, and leap year are made using only the crown while the patented date shock protection ensures accuracy and resilience against everyday wear. 

Episode: Innovative reliable instrument – Ceramic Material

Ceramic embodies Panerai’s ongoing exploration of high-performance materials — combining strength, lightness, and resilience.

9 times harder and 25% lighter than steel, it resists scratches, heat, and corrosion while maintaining a refined matte finish.

The new Luminor GMT Ceramica PAM01460 reflects this evolution — a 40mm case that translates Panerai’s pursuit of technical precision into a distinctive, enduring material identity.

Episode: Innovative Reliable Instrument – Bronze and Goldtech

Bronze and Goldtech reflect Panerai’s ongoing research into materials that unite heritage, performance, and contemporary identity.

Bronze, a material deeply connected to Panerai’s maritime heritage, is a copper-tin alloy that evolves with time through a natural patina, while maintaining structural strength.

Every watch ages with a unique identity.  

Panerai Goldtech™, an 18-carat alloy enriched with copper and platinum, offers enhanced resistance and a distinctive tone suited to tool watch requirements.

Together, they illustrate how Panerai reinterprets conventional metals through innovation and functional purpose

Episode: Innovative Reliable Instrument - Carbotech™


Since Panerai began collaborating with the Royal Italian Navy, the search for robust and reliable instruments has driven material research.

Panerai Carbotech™ answers this need with a lightweight yet resistant carbon-fiber composite sourced from the aerospace field.

Made by compressing long carbon-fiber sheets with PEEK (Polyether Ether Ketone) under high temperature and pressure, its layered structure delivers strength, impact resistance, and a distinctive matte appearance.

Introduced for the first time on the Submersible Carbotech™ PAM00616 and later on the Luminor Marina Carbotech™ PAM02661, the material combines durability with reduced weight, preserving performance in demanding conditions.

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