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Luna Rossa Collection

Developed by Panerai and inspired by the Challenger of Record of the 36th America’s Cup.


Laboratorio di Idee

Love for the sea, excellence, technical innovation and determination are just some of the qualities that connect Panerai and Luna Rossa, two partners willing to devise visionary tools, inspired by technologies and materials used in the America’s Cup, and focused on changing the rules of the game.



“Work it, make it, do it, makes us harder, better, faster, stronger”, sang Kanye West in one of his most famous hip-hop pieces, and this seems to be a valuable motto also for the Luna Rossa Team during its training.


Straps Collection

Purchase the selected Straps Collection for your Luna Rossa